The textile industry is accountable for 10% of global CO2e emissions – and polyester is the worst of the bunch, accounting for 54% of the market. It's made from fossil fuels and is linear – meaning it can't be recycled and turned into a new textile once worn out or thrown away. That means a lot of surplus heading straight to the landfill.
Syre is pioneering a new, truly circular form of polyester. Their method effectively strips the polyester, meaning it can then be re-made into something new. Time after time. T-shirt after t-shirt.